I have definitely benefited from Lenann’s Daily Sales Tips and Sales Coaching Advice. I expect many sales to be coming in over the next weeks, thanks to the help she was able to provide me as I built .. Natascha Scholten
Commercial Director – TMF Group, London


The Good News about Objections

Before you can close, it’s often the case that you’ll need to deal with objections.  

Objections are, simply, reasons that prospects have for not moving forward with you.  

Objections can show up at any stage of the selling process, and it’s good when they do—the person offering you an objection is telling you what stands between the two of you doing business together.  Prospects don’t have to tell you the obstacles to working with you—when they do you’re actually closer to the possibility of working together, because you know where the problem lies and can address that area specifically! 

Consider the ten steps to handling objections effectively that we’ll cover during the next few posts. Let me know your thoughts about them!

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